Cute-Saint (Nigeria)
Designer: Femi Ajose
Year of foundation: 2019
Cute-Saint is a sustainable African contemporary fashion brand based in Lagos, Nigeria. It is aimed at telling the much ignored African stories and narratives through its craft and bridging the gap between "luxury and affordability." Cute-Saint takes pride in creating authentic edgy designs crafted with locally produced organic fabrics and batiks made by local artisans who have mastered their craft. The brand fairly pays for the work of its employees, taking care of them and highlighting that every individual's input is relevant. Cowrie shells in place of buttons to depict the cultural background of the brand, along with specific design and color pallet of the fabrics.